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About Us

The Money Advice Trust is a leading debt advice charity, helping people across the UK to tackle their debts and manage money with confidence.

Founded in 1991, we are now one of the UK’s three main debt advice charities – with 300 people based in Birmingham and London, an annual income of £22 million and ambitions to expand further in the years ahead.

The debt advice we provide is free, independent and regulated by the Financial Conduct Authority. Our teams of advisers, based in our Birmingham contact centre, always act in the best interests of the people we help, and are highly regarded across the advice and credit sectors for their subject matter expertise. Our phone services are complemented by webchat and digital channels.

We use an ‘assisted self-help’ model – helping people to take control of their financial situation, and providing them with the information, skills and confidence to tackle their debts.

Uniquely, in addition to our frontline debt advice services we are also the sector’s main provider of debt adviser training – making us an even more essential part of the UK’s debt advice infrastructure. And our training and consultancy enterprise is the leading specialist provider of vulnerability training in the credit industry.

In February 2023, the Economic Secretary to the Treasury visited a Money Advice Trust office – see video below: 

Our Services

We run National Debtline – which provides free, independent advice to people in debt by phone, webchat and online – and Business Debtline, the UK’s only free, dedicated debt advice service for small business owners.

Last year these award-winning debt advice services helped more than 140,000 people with free, expert advice – with 1.87 million annual visits to our advice websites.

As the impact of the cost of living crisis becomes fully felt, these services have never been more needed.  In 2023 we commenced delivery of major new debt advice contracts with the Money and Pensions Service, through which we will help 440,000 people over the coming three years.

Beyond the frontline, we use our insight and evidence to improve policy for people in financial difficulty. Our highly-regarded influencing work has secured 54 changes to policy and practice over the last six years – and our agenda is growing.

Our Wiseradviser service trained 7,460 money advisers in 2,780 money advice agencies last year – and through our commercial training and consultancy service, we have helped more than 370 credit industry firms and other organisations to improve support and outcomes for customers in vulnerable circumstances.

After three decades of making a difference, the Money Advice Trust is now entering a new and exciting phase of growth – reaching more people, harnessing the power of new technology and developing new partnerships across the UK.

Quotes taken from callers, webchat users and people we have trained:

National Debtline

“I would like to thank the people that helped with my situation. I was so stressed and didn’t know who to turn to. I was so relieved to know that I could get help from someone as life at the time was unbearable. I feel that if I had not got help I would not be here today. I will always be so so thankful to all the people that helped me.”

“All I can say is I don’t know where I would be without the help of National Debtline. Thanks to them I have a happier and better organised way of life.”

Business Debtline

“It has taken a large black cloud off my shoulder and helped me look forward with a positive outlook – thank you doesn’t come near enough to the help you have given me.”

“Business Debtline were friendly, non-judgmental, and incredibly helpful and supportive with creating a plan to resolve my financial situation without bankruptcy. I am very glad I was able to contact anyone anytime to discuss my concerns and a way forward.”

Wiseradviser

“Love Wiseradviser – a brilliant source of information and learning – I catalogue the handbooks provided on training and use them to refer to when assisting clients.”

“Many thanks to the trainer for an excellent job done. I learnt a lot from the training which will help me to deliver greater quality advice to our clients.”

Our Impact in 2022