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Person specification

Experience

  • Track record of success, driving growth and over-performance against targets and objectives
  • Experience and proven success working at Executive and or Board level gained from the NFP sector
  • Experience of managing senior level employees and of leadership through change and ambiguity across disparate employee groups, in dispersed geographical settings
  • Charity sector/not for profit experience in a commercially orientated charity/organisation at a similar scale and brand profile of Cats Protection
  • Significant Brand, Marketing and Income Generation Experience
  • Proven experience and expertise across a spectrum of fundraising streams – incorporating high value and mass fundraising
  • Leadership experience in developing retail/trading/merchandise
  • Experience of developing and negotiating high value relationships (£1m+) and multiyear strategic partnerships with individuals and organisations
  • Substantial senior management experience which has included evaluating and improving organisational performance, and planning, implementing and managing
  • Significant Brand building experience
  • Significant experience of developing and implementing successful development strategies in line with an organisation’s strategic aims
  • Significant experience of planning, including setting, managing and monitoring budgets
  • Significant experience in cultural, change and relationship management
  • Experience of managing risks associated with Income Generation, events, safeguarding, retail and customer contact

Skills and attributes

  • The ability to motivate, empower and develop people, at all levels in a complex, multi-location, organisation
  • Outstanding communication and interpersonal skills, with the credibility, confidence, and gravitas to interact with influential people at the highest level in order to leverage support
  • Ability to understand customer and deliver exceptional customer experience through a multi-channel organisation
  • The ability to build alliances and maintain effective relationships networks. This should include high-level contract negotiations and partnership working across a range of sectors
  • Ability to lead and shape strategies to increase revenue and funds, and increase brand awareness
  • The ability to evaluate data, including financial and other numeric data, in order to take systematic and rational high- level judgements and tough decision quickly and confidently
  • The ability to work as part of a senior leadership team to deliver corporate strategic objectives
  • The ability to take a broad strategic view of the organisation’s role and the long-term impact of decisions, which may affect the brand and reputation
  • The ability to operate at the highest level both internally across the charity and externally, with employees, volunteers, and influencers
  • Effective change management skills
  • Prepared to challenge the status quo and take calculated risks
  • An excellent team player committed to building collaborative and effective relationships both internally and externally
  • Excellent communication skills, both oral and written
  • Able to cope with the new and unexpected
  • A strong participative leader with an optimistic ‘can do’ approach and strong results orientation
  • Agile and responsive, good at balancing risks in line with the charity’s risk appetite
  • Empathy with the aims, values & culture of Cats Protection
  • Committed to safeguarding children and adults at risk and protecting anyone that comes into contact with us from harm

Knowledge and qualifications

  • Excellent CRM, B-C Marketing, Fundraising
  • Previous experience working in the not-for-profit sector
  • Demonstrable experience of running multi-channel income streams
  • Degree in Marketing or similar – BA/BSc in Marketing
  • Member of the IOF – Chartered Institute of Fundraising
  • Member of the CIM – Chartered Institute of Marketing